Calendar
The calendar sync with Google should be an appointment, not a event request as it is now, awaiting for me to accept it. It should list the customer name and the subject in the title, the address in "WHERE" and the full description in the "DESCRIPTION". Ideally, it would also have the customer phone number somewhere, maybe the description. Once Locations is implemented in the customer page, you should be able to select the location when scheduling and it would list the appropriate address in the WHERE field.
We added some more information to the appointment description, let us know via email if you have more ideas around this!
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Brandon Arakaki commented
I can agree with this, added all the even details in the body of the appointment is absolutely necessary.